SEO Archives

The importance of a Frequently Asked Questions page

Having a Frequently Asked Questions (FAQs) page is a great way of being able to answer the commonly asked questions your business receives.

October 11, 2024 No Comments

Analytics

Is it important to track key events in Google Analytics 4?

Renamed ‘Key Events’ from ‘Conversions’ earlier this year, key events are specific interactions that users make while visiting your website that you wish to keep track of.

October 10, 2024 No Comments

Google

How to create custom alerts in Google Analytics 4

With Google Analytics 4 (GA4), you have the option to set up custom alerts that trigger an email notification whenever there are changes to the data that is

October 9, 2024 No Comments

Business

Google Maps adds Fake Review Notice to its Google Business Profile Listings

In a recent update to their Business Profile Restrictions for Policy Violations documentation, Google have added that they will add a notice warning to

October 8, 2024 No Comments

SEO Advice

When can I expect to see results from my SEO campaign?

SEO (search engine optimisation) is the process of optimising your website to increase visitors from search engines like

October 7, 2024 No Comments

Marketing Advice

Is the context of a page important for image optimisation?

Google’s Search Advocate John Mueller recently responded to a Reddit user questioning the importance of alt text in the age of AI (artificial intelligence).

October 4, 2024 No Comments