As part of a rebrand and to advertise its new recipe, Carlsberg is promoting uncomplimentary tweets about its lager, and even getting its staff to read them out in social media ads.

The Danish brewer has long used the advertising slogan ‘Probably the best lager in the world’, but following a reported fall in sales, it now (more…)

In a surprise move, a House of Commons vote this morning has decreed that the UK’s membership of the European Union will be put into the hands of the British public once more, but this time they will be spared the hassle of even visiting the polling stations.

With Parliament admitting that Brexit is currently (more…)

Using social media to make fun of a rival is a risky business. It can work well if it resonates with your followers and is genuinely funny and light-hearted, but you have to make sure that what you’ve posted doesn’t lead to the joke being turned back on you.

Making a spelling or factual error in a tweet is an (more…)

The official UK Prime Minister Twitter account (@10DowningStreet) attempted to pay tribute to Salisbury on Monday, a year to the day since the Wiltshire city found itself at the centre of the Novichok attack. Unfortunately, a piece of “human error” meant that a different city got the credit.

The now deleted tweet was screenshotted by (more…)