Google
How to create custom alerts in Google Analytics 4
With Google Analytics 4 (GA4), you have the option to set up custom alerts that trigger an email notification whenever there are changes to the data that is
October 9, 2024
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News
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Business
Google Maps adds Fake Review Notice to its Google Business Profile Listings
In a recent update to their Business Profile Restrictions for Policy Violations documentation, Google have added that they will add a notice warning to
October 8, 2024
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SEO Advice
When can I expect to see results from my SEO campaign?
SEO (search engine optimisation) is the process of optimising your website to increase visitors from search engines like
October 7, 2024
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Marketing Advice
Is the context of a page important for image optimisation?
Google’s Search Advocate John Mueller recently responded to a Reddit user questioning the importance of alt text in the age of AI (artificial intelligence).
October 4, 2024
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Meta
Meta makes questionable audience targeting change for ads
Social media giant Meta, the parent company of Facebook and Instagram, is in the midst of rolling out a significant change to targeting for
October 3, 2024
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Web Strategy
How reviews and testimonials build your online reputation
Reviews and testimonials are a great way to brag about the positive things your clients or customers have said
October 2, 2024
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Business
Are you giving away too much for free?
Everyone loves a freebie. Just take a food market – where do the crowds congregate? You can bet it’s the stall giving away free samples of
October 1, 2024
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Content News
Why it matters that Google is recognising content creators
In a development in Google’s commitment to its Experience-Expertise-Authoritativeness-Trust (E-E-A-T) guidelines regarding online content, Google’s search engine results pages (SERPs) are now officially recognising content creators.
September 30, 2024
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Business
How do I appeal to my audience’s pain points on my website?
You might think your website holds various purposes for your business and, to an extent, it does.
September 27, 2024
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