LinkedIn to crack down on invitation spam
Google tests thumbnail images in SERPs
Ridiculous trends show Twitter still falls short on tackling misinformation
The dangers behind this ‘harmless’ Facebook post
Four Facebook algorithm changes you need to know about
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  • Google tests thumbnail images in SERPs

    Posted on July 10, 2020

    Search giant Google has recently been trialling the addition of thumbnail images within different search contexts. It has been testing

    Posted by Alan Littler
  • Ridiculous trends show Twitter still falls short on tackling misinformation

    Posted on July 9, 2020

    In recent months, Twitter appears to have heightened its battle against fake news and hate speech. The last few weeks have seen the social media site not only wipe over 170,000 Chinese-state misinformation accounts, but also finally stand up to US President Donald Trump by fact-checking and hiding some of his tweets. However, Twitter would […]

    Posted by John Murray
  • The dangers behind this ‘harmless’ Facebook post

    Posted on July 8, 2020

    There is a post being shared round Facebook at the moment which not only seems harmless, it’s also seemingly helping people to promote their business websites. The post features the

    Posted by Darren Jamieson
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  • Four Facebook algorithm changes you need to know about

    Posted on July 7, 2020

    Facebook is always updating its algorithms, just as Google does. Often, we need to test and track to see what is working best and what isn’t. However, one of Facebook’s account managers has recently told one of

    Posted by Lianne Wilkinson
  • Two ways Facebook’s algorithm tweak could change your newsfeed

    Posted on July 6, 2020

    Last week, social media giant Facebook changed the way in which its news feed algorithms rank stories, introducing a new update that prioritises original news reporting. Furthermore, as well as

    Posted by Alan Littler
  • Why are my keywords ranking in plural but not singular?

    Posted on July 3, 2020

    For quite some time now, Google has applied some degree of intuition in what it returns for search queries, meaning it looks beyond the exact words we search for. As early as 2008, Search Engine Land had noted that Google was searching for synonyms, such as returning results for ‘jog’ in a search for ‘run’. […]

    Posted by John Murray
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  • Content creation on the rise on LinkedIn

    Posted on July 2, 2020

    Business networking site LinkedIn has seen a surge in content creation, with content consumption and engagement between its users also seeing an increase compared to the same period of last year. According to

    Posted by Alan Littler
  • International Joke Day: The best and worst of business humour on social media

    Posted on July 1, 2020

    Humour is subjective, and that’s why it can be difficult to get right on social media. When done well, it can be the route to increased reach and a key part of brand identity. When done badly, it can fall flat or, worse still, cause offence and leave a company with some apologising to do. […]

    Posted by John Murray
  • Is Boris Johnson dabbling in SEO again?

    Posted on June 30, 2020

    Last year, after Boris Johnson had replaced Theresa May as UK Prime Minister, some keen-eyed observers noted that one or two of his more unorthodox actions and remarks were having interesting effects on internet searches related to him. The most notable example was his talk of a hobby involving painting wine boxes to look like […]

    Posted by John Murray
  • Should we share content we don’t agree with?

    Posted on June 29, 2020

    On social media, it’s no secret that people tend to like, comment and share articles they haven’t read beyond the title, but a controversy last week opens up debate about the dangers of doing this, as well as whether we should share material we don’t 100% agree with. Last week, Shadow Education Secretary Rebecca Long-Bailey […]

    Posted by John Murray
  • New attributes added to My Business listings

    Posted on June 26, 2020

    Throughout the coronavirus pandemic, Google has been continually updating its products to ensure that businesses and customers continue to get the most out of them as everyone adapts to the everchanging nature

    Posted by Alan Littler
  • What link should you use for your Facebook Ads?

    Posted on June 25, 2020

    When you set up and run Facebook ads for your business, one of the easiest mistakes to make is to direct people to the wrong page of your website from your adverts. I wrote a post a few weeks ago that went through a

    Posted by Darren Jamieson
  • What SEO potential does Google’s new Keen tool have?

    Posted on June 24, 2020

    Without much fanfare at all, Google has set up a new topic curating platform called Keen, which allows users to build a customised, shareable collection of content themed around areas of interest. As tech sites like Search Engine Land and The Verge have noted, the premise behind Keen is not an entirely original one, so […]

    Posted by John Murray
  • New generation increasingly turning to Instagram for news

    Posted on June 23, 2020

    According to a new report, which looked at the digital news sector, Instagram is well on its way to becoming a more popular source for news than Twitter – particularly with the younger

    Posted by Alan Littler
  • New Twitter feature to let users have voices heard

    Posted on June 22, 2020

    Twitter is currently experimenting with a new feature that would permit users to tweet using their voice. The feature, which has

    Posted by Alan Littler
  • Our one-stop infographic on Google Search Console vs. Google Analytics results

    Posted on May 18, 2020

    Last week, our Account Executive Alan gave a detailed account of why data on Google Analytics and Google Search Console can be so different. That’s worth a read in full, but we thought we would follow it up with a visual guide as to why one of these Google tools might be showing higher figures […]

    Posted by John Murray
  • Happy New Year!

    Posted on January 1, 2020

    Happy New Year from everyone at Engage Web. We hope 2020 brings you success and happiness.

    Posted by Alan Littler
  • Christmas wishes from Engage Web

    Posted on December 25, 2019

    From everyone at Engage Web, we’d like to wish all of our clients, partners and friends a very merry Christmas.

    Posted by Alan Littler
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