The world of search engine optimisation (SEO) is constantly changing, and artificial intelligence, or AI, is playing a pivotal role in shaping its future.
If you’re serious about ranking well on Google, then it’s not just a case of staying in your lane with a set of
If you write blogs for your business’ website, why are you doing it?
Despite understanding their importance, many businesses see blog writing as merely a “box-ticking” exercise. They know that content can increase their visibility online, so they
Online reviews and testimonials are an excellent way of building
In its latest update, Google is testing the integration of sitelink bubble carousels on the search engine results page (SERP) for desktop users.
In another major challenge to Google’s monopoly on the search engine market, the internet giant is now under investigation from the UK’s competition watchdog, the Competition and Markets Authority (CMA).
Tech giant Apple is facing new calls to pull the plug on its artificial intelligence (AI) headline feature recently, following a series of
A brand new study has discovered an apparent correlation between brands being mentioned in answers provided by artificial intelligence (AI) tools such as ChatGPT, and high rankings on search engine
