Content:

“Blogging is a complete and utter waste of time!”

Posted on April 16, 2019

How many times have we heard someone say this? It seems that almost every day I see this written on social media, in (more…)

Posted by Darren Jamieson

Three SEO strategies to focus on in 2019

Posted on March 7, 2019

Everyone wants to get to the top of Google and use a multitude of different strategies to try and get there. As we get deeper into 2019, these are some strategies you should definitely be considering for your (more…)

Posted by Alan Littler

Why spelling mistakes sell you short

Posted on January 17, 2019

In business, no matter how good your product or service might be, nothing lets it down like poor spelling and grammar.

To illustrate this, when you receive one of those phishing emails telling you to pay your TV licence, provide your details to your bank or settle your outstanding Netflix bill, what tends to be the main giveaway that it’s a hoax? (more…)

Posted by John Murray

Is it time to ‘call time’ on keywords?

Posted on November 7, 2018

Ever since the phrase ‘search engine optimisation’ was first coined in the mid-1990s (or so it is believed) the use of keywords has been at the forefront of our industry. Website owners have obsessed over them, and online marketing companies have (more…)

Posted by Darren Jamieson

Content marketing – the natural progression for an English graduate?

Posted on October 22, 2018

When I came out of university in 2006 with an English degree and started looking for jobs, I found that it was a degree that qualified you for everything and nothing at the same time.

Having a qualification in a subject like English is an indication that you are well-read, academic, have a good command of the language (more…)

Posted by John Murray

Sharable Content Tip: Make your content appeal to more than one audience

Posted on August 23, 2018

One of the most challenging things about online marketing, and something we love at Engage Web, is producing content that gets shared. No matter how good your content, no matter how well written or how much you think it hits the sweet spot for your audience, if it doesn’t get shared it’s difficult to gain any (more…)

Posted by Darren Jamieson

The biggest mistake made when getting a new website

Posted on August 21, 2018

As someone who has been designing and building websites for over 20 years, I have been involved in numerous projects where an existing website had to be redesigned and rebuilt into a new one. What may seem like a simple concept (a company having a new website), there are actually several key pitfalls that need to be avoided as they can (more…)

Posted by Darren Jamieson

What can bloggers do if there’s no news?

Posted on December 12, 2017

If your business has a blog, one of the best ways to make sure it stays up to date is to report on news from your industry, but what if you can’t find any? What if it seems to be a ‘slow news’ day, week or even month?

Perhaps that was the problem that befell (more…)

Posted by John Murray
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