In the past, we’ve talked about useful marketing models such as SOSTAC and AIDA. Today, we’re going to talk about the STP model, which stands for segmentation, targeting and positioning,
Whether you have a website or a physical store, it’s a fact that many visitors will stop by without buying anything, so how do you convert those people who have
If you upload your own videos to YouTube, it’s a good idea to write a blog to go with it. This has search engine optimisation (SEO) benefits because for any
If your business is located in Wales, how do you prefer to communicate with your audience? Do you like to embrace your native tongue or do you find it
If you have access to your business’ Google Search Console account, you may have noticed a status called ‘Discovered – Currently not indexed’, which Google has now
Selecting a random number, such as a winning ticket for a competition, used to mean cutting or tearing up lots of pieces of paper and pulling them out of a
Depending on how old you are, you might remember being told in school about the difference between a dictionary and a thesaurus, and being shown a physical version of both.
Whether big or small, all companies and brands should refer to themselves in a consistent way, and that includes the
Tomorrow will be World Arabic Language Day, commemorating the date in 1973 on which Arabic became one of the General Assembly of the United Nations’
ENGAGE WEB
Web Design – Search Engine Optimisation
Content Marketing – Video Production
Social Media – Facebook Ad Management
