Google launches lightweight search app worldwide

Posted on August 23, 2019

Search giant Google has recently released its lightweight version of its app to Android users across the globe.

The app, known as Google Go, is an alternative version of its Google app that was originally scaled down for use in selected countries where the majority of citizens were using lower-spec Android smartphones compared to the western world. However, Google has now (more…)

Posted by Alan Littler

Study finds more than half of searches end without a click

Posted on August 22, 2019

A recent study discovered that the number of searches conducted within Google that ended without a click through to either an organic or paid result eclipsed the number of searches that resulted in a click.

Zero-click searches rising

The study, conducted by SparkToro, showed that ‘zero-click searches’ have been rising steadily over the last couple of years. For the first (more…)

Posted by Alan Littler

How to embed a Google Map on your website

Posted on August 15, 2019

Google may be best known as a search engine, but perhaps its speciality – and the one thing it does a lot better than anyone else – is maps. Google Maps has truly redefined the way we plan journeys, and the ever-expanding Street View function means we can now “visit places all over the world from in front of our computers or phones.

If you run a (more…)

Posted by John Murray

How can retailers take advantage of the new-look Google Image Search?

Posted on August 14, 2019

Last week, Google gave its Image Search tool a significant revamp, with desktop users now seeing a panel appear on the right of the screen when they preview an image. The search giant explained that this has been done so that the details of the item stay on the screen as the user scrolls through the search results, allowing them to (more…)

Posted by John Murray

Four tips to improve your keyword rankings

Posted on August 13, 2019

Achieving top rankings within the search engines is not as simple as it was 20 years ago. The search engines are (more…)

Posted by Alan Littler

Google updates image search previews

Posted on August 8, 2019

Following an extensive period of testing, search company Google has rolled out a new design for the previews box within its image search.

This update will (more…)

Posted by Alan Littler

Google announces update to Snippets

Posted on August 6, 2019

Late last week, Pandu Nayak, the Vice President of Search at Google revealed that the company has introduced an update to its algorithms that would keep featured Snippets up-to-date, fresh and relevant in queries that (more…)

Posted by Alan Littler

Google reveals how many algorithm changes it made last year

Posted on July 17, 2019

Earlier this week, Google released a blog post titled ‘How we keep Search relevant and useful’. This includes information on its Snippets and Knowledge Panel, but it’s the figure of how many algorithm changes it makes that has really raised the eyebrows of observers in the SEO industry.

According to the post, the search giant made (more…)

Posted by John Murray
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