E-Commerce:

What should you do if you get a one-star review?

Posted on September 16, 2020

An article on the BBC website last week discussed the growing problem of unfair one-star reviews on Amazon, with some sellers claiming that their business has been (more…)

Posted by John Murray

Three out of four Brits now buy groceries online

Posted on August 25, 2020

In findings it describes as “reminiscent of scaling Everest”, UK supermarket Waitrose has revealed that 77% of us are now buying at least some groceries via (more…)

Posted by John Murray

Lockdown easing, but online shopping bigger than ever

Posted on July 28, 2020

The Office for National Statistics’ (ONS) latest retail report reveals that UK shoppers are continuing to spend a larger portion of their budget online than ever before, even as bricks-and-mortar stores begin to reopen.

In June, online shopping accounted for 31.8% of all spending. This is slightly down from the 33.3% recorded in May, when lockdown conditions were stricter, but significantly (more…)

Posted by John Murray

What could COVID-19 mean for digitalisation?

Posted on July 14, 2020

As we begin to recover from lockdown, and we look at the changes we’ve all had to make, what effects could the post-COVID-19 era have on services, shopping trends and digitalisation? As business owners, what trends can we (more…)

Posted by Lianne Wilkinson

What does marketing look like post-coronavirus?

Posted on June 17, 2020

The world has never seen anything like his pandemic, with whole countries locked down and businesses closed. While marketing should be the last budget item to be cut, with no income coming in (more…)

Posted by Lianne Wilkinson

How can the new Google My Business attributes help me?

Posted on May 29, 2020

Search giant Google is in the process of adding new ways for businesses to highlight what their service offerings are on their Google My Business listing.

Attributes listed on (more…)

Posted by Alan Littler

What are the new in-app shopping options coming to Facebook?

Posted on May 22, 2020

With most of the world still in lockdown and more businesses moving into the online world, Facebook has announced that it will be expanding its ecommerce capabilities by allowing businesses to sell products directly from (more…)

Posted by Alan Littler

What is a good ROAS (Return on Ad Spend) for Facebook Ads?

Posted on May 15, 2020

When you run adverts on Facebook, one of the metrics it offers in its reporting is Return on Ad Spend, or ROAS. It essentially means how much money you get for every £1, or (more…)

Posted by Darren Jamieson
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