Marketing Advice
Are you talking to the decider, the dreamer, the supporter or the spreadsheet maker?
In business, it’s easy to assume your target audience thinks in the
July 8, 2026
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News
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Local SEO
What is the Google Map Pack?
When you search Google for a local business, such as “plumber near me”, “best café in Chester” or “garden centre Wirral”, you will often see a map at the top
July 7, 2026
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SEO Guides
Difference between clicks in Google Search Console and total users in Google Analytics
If you own an online business and marketing tools such as Google Search Console and Google Analytics to check how your website is performing, you may have noticed that the
July 6, 2026
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SEO Advice
Why rankings aren’t the only way to measure SEO success
For years, many businesses have judged their search engine optimisation (or SEO) by
July 3, 2026
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Web Strategy
Which pages should you link in your website navigation?
Your website navigation should make life easier for your visitors. This sounds obvious, but many websites get it wrong.
July 2, 2026
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SEO Archives
July 1, 2026
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Local SEO
Why Google reviews often decide who wins local SEO
A lot of business owners still assume local SEO (search engine optimisation) is mainly about keywords, website tweaks or maybe running a few ads. And yes, those things help. But
June 30, 2026
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Business
What happens when someone clicks “submit” on your contact form?
Most people see a contact form as a simple box on a website. A visitor fills it in, clicks submit and sends a message. Job done. But in reality, there’s
June 29, 2026
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Web Strategy
What are website trust signals?
When someone lands on your website, they start making decisions almost immediately. Before they call you, fill in a form or buy from you, they are usually asking
June 26, 2026
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