What is typosquatting?
October 24, 2022
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A new feature being rolled out by Microsoft Edge is looking to stop people falling victim to fraudulent sites they might stumble upon if they
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How FOMO can be used as an effective marketing tool
October 19, 2022
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FOMO, short for “fear of missing out”, is known as the feeling of anxiety associated with the idea of being excluded from particular information, events
Common content writing mistakes to avoid
September 23, 2022
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Writing content for your own business’ website doesn’t sound like it should be too difficult. After all, you know better than anyone else what it
How will AI change how you market your business?
September 15, 2022
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Given the sheer variety of news that comes out about developments in artificial intelligence (AI), many of us are unsure if we should be terrified
How to get your seasonal content right
September 13, 2022
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As we’re coming up to some of the most important periods and holidays of the year from a marketing perspective, it’s important to ensure that
Google gives guidance on multiple language websites
September 8, 2022
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Website owners with content in multiple languages might be interested in a question Google’s John Mueller answered this week through the Google Search Central YouTube
Google’s helpful content goal hits roadblock
September 5, 2022
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Despite the anticipation and excitement surrounding Google’s new helpful content update from search engine optimisation (SEO) content creators, figures within the search engine have provided
Why you should never ignore the need for good marketing
August 31, 2022
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Deciding where to spend your hard-earned money can be a gamble for any business, especially in treacherous economic conditions. This may lead to a company
Google’s John Mueller emphasises importance of quality content
August 22, 2022
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Senior Google associate John Mueller has given a crystal clear reminder about the importance of producing quality web content when attempting to use search engine
