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      Getting visual for SEO benefit

      A well-planned SEO campaign, for any kind of industry, is likely to have certain commonalities: visual and video content. It is no secret that an SEO strategy needs to incorporate

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      Alan Littler

      SEOs and Google have evolved

      Not long ago, search engine optimisation was seen as a black art. Virtual magicians would delve into the secret vaults of Google’s rankings system and improve their clients’ positions in

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      Big firms make big mistakes on Bianchi

      Several high profile firms have been criticised for comments made online following F1 racing drive Jules Bianchi life-threatening crash last Sunday. The tragic accident in Suzuka on Sunday, which has

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      Richard Bell

      Google improving tools to measure ad impact

      Internet giant Google has highlighted positive early results in its latest drive to attract brand advertisers, with one of the company’s ad specialists calling its new measurement tools industry ‘game

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