Engage Web Darren Jamieson, Author at Engage Web

How Alya could prove Geoff was behind fake reviews on Coronation Street

Posted on March 16, 2020

On last week’s Coronation Street, restaurant owner Alya Nazir had an issue with fake reviews being posted online about her and her restaurant, Speed Daal. Knowing the reviews were fake, she suspected the owner of a rival business, Ray Connor, as being the author of the reviews.

This is common in the restaurant trade, where fake reviews are posted online in an attempt to damage a (more…)

Posted by Darren Jamieson

We’re Looking For A Junior Web Designer

Posted on March 12, 2020

Due to company growth, we have a new opportunity for a web designer to join our team in Ellesmere Port.

Web Designer

The ideal candidate will have experience in designing and building websites using WordPress, or similar content management systems. Candidates should have a portfolio of website designs that show creative flair. Candidates should understand the difference in designing for mobiles, tablets and desktops.

This role will suit an ambitious individual, keen to progress within a fast-moving young company.

Commercial experience is desired, but is not essential; training will be provided.

A formal qualification in design or website design is not required, but examples of past work are; please be sure to include URLs with your application.

Duties of role

The successful candidate will be responsible for designing and building websites and marketing funnels for clients, setting up and updating social media accounts, social media ad campaigns and updating existing websites. The candidate will need to liaise with Account Managers and, occasionally, directly with clients, be involved in client meetings, work on the formation of web design briefs and build websites to an agreed specification.

Skills (Required)

  • Use of WordPress (or similar)• Basic HTML
  • Adobe Photoshop (or similar graphics editing software)
  • High level of attention to detail
  • High level of PC literacy – MS Word, Excel and Office
  • Experience with social media platforms, including Facebook, Twitter and LinkedIn

Skills (Desired)

Knowledge of or experience in any of the below would be advantageous, but training can be given:

  • CSS
  • WooCommerce
  • Experience with different CMS, such as Drupal & Joomla
  • Experience of Click Funnels
  • Experience of MailChimp
  • Facebooks Ads
  • Twitter Ads
  • LinkedIn Ads
  • Experience registering and managing domain names
  • Knowledge of affiliate schemes

Salary: £16,500 – £19,500 dependent on experience + bonus. Please include salary expectations with your cover letter
Location: Ellesmere Port, Cheshire
Duration: Permanent
Hours: 35hrs per week (Mon – Fri 9am-5pm)

Please apply below, enclosing a CV, covering letter, salary expectation and include links to examples of your work.

Closing date: 13th April 2020

No agencies please.

Web Designer Job Application











Posted by Darren Jamieson

When Google Search Console warns of coverage issues for no reason

Posted on February 25, 2020

Google’s Search Console is a great tool. It’s an absolute must for every website owner as it gives you invaluable information about your website and the way Google sees it. You can locate errors, submit sitemaps, see what you’re receiving traffic for and what searches you’re appearing for. You can see if you’ve been manually penalised and even check your page speed.

If you’re not using it, you should be.

The tool also sends you regular updates of issues that affect your website, such as one we received recently. Google sent us a message warning of coverage issues on a particular domain.

Coverage issues, you say? This sounds like something we need to take immediate action on. At least, that’s what you’d think. The message stated:

“Search Console has identified that your site is affected by 1 Coverage issues”

The warning went on to say:

“Warnings are suggestions for improvement. Some warnings can affect your appearance on Search; some might be reclassified as errors in the future. The following warnings were found on your site: Indexed, though blocked by robots.txt”

This sounded serious. Some content on the website was indexed by Google, but it was being blocked by the robots.txt file. Robots.txt is a simple text file that sits in the root of your website and contains a series of lines of code telling search engines which files they should and should not access.

The fact Google says some files have been blocked means the content can’t appear in a Google search. Unless we fixed this we’d have a big problem, right?

Wrong.

After investigating the issue in Google Console, we could see there was just the one affected page. It was a page flagged up by Google a few days ago, and was one that was intended to be blocked by the robots.txt file as it’s a page inside the Admin directory.

You don’t want pages inside your admin directory to be indexed as you don’t want people finding them in Google searches. They’re private files, used only by logged-in users.

What this teaches us is that you don’t need to panic just because you receive a message from Google Console. Not everything it flags up is an issue. Not everything it says is a problem is actually a problem. Sometimes you can just leave the ‘issue’ alone, as it’s supposed to be that way.

This is also the case for many other online marketing tools with which website owners can, sometimes, get a little preoccupied. Tools such as YOAST for WordPress, Majestic, Google PageSpeed Insights and many others are all there to ‘help’ you to improve your website in search. They are just tools, and you need to know to use them effectively, interpret their findings and understand what they actually mean before you can get the best out of them.

If you base everything on your Trust Flow score on Majestic, your mobile website score on Google’s PageSpeed Insights or whether or not you get a little green smiley face for your homepage on YOAST, you’re missing the real point.

The tools we mentioned, and many more besides, are great. We use them, and you should too. They can highlight really important issues or areas for improvement with your website. Please don’t get bogged down with the detail, however. Digital marketing for your website is about a lot more than ticking boxes and getting a clean bill of health from online tools.

If you find you’re not getting the results you want from your website, we’d be happy to take a look for you.

Posted by Darren Jamieson

How can I speed up my website?

Posted on February 19, 2020

One of the things I have been looking at a lot, of late, is the speed of websites. What causes a website to run slowly, what can be done to speed one up and, most importantly, does it even matter?

Let’s tackle the ‘does it even matter’ part. Google declared in as far back as (more…)

Posted by Darren Jamieson

How to use Facebook Insights to monitor your competitors

Posted on February 14, 2020

If you have a Facebook Page for your business, it can be difficult to know how well you’re doing with it. Are you posting the right content? Is your engagement high enough? Do you have enough Facebook likes? Is your page growing at (more…)

Posted by Darren Jamieson

Why is my website traffic not converting into enquiries?

Posted on February 11, 2020

You could be forgiven for thinking digital marketing was all about rankings in search engines. The way some people describe what they do – especially in blog posts, social medial posts and email pitches – that can (more…)

Posted by Darren Jamieson

What should you share on your business’ social media?

Posted on February 7, 2020

So you’ve got social media accounts for your business. You’ve created your Twitter account, your Facebook Page and whatever else you’ve decided to set up to help promote your (more…)

Posted by Darren Jamieson

What does Google’s Featured Snippet change mean for your website?

Posted on January 29, 2020

Last week, Google announced a huge change to the way Featured Snippets were handled in its search results. For the first time I can remember, this is a change I don’t actually agree with. When Google makes changes to (more…)

Posted by Darren Jamieson
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