Why the ‘compounding effect’ of SEO is so valuable
August 21, 2025
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If you’ve invested, or at least considered investing in a digital marketing campaign before, you may have heard a marketing expert tell you about one
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Why your online competitors may be different to your market competitors
August 14, 2025
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As a business owner, when you think of your competition, chances are that you probably think of the businesses down the road or the big
AI generated content and SEO: Where does Google draw the line?
August 6, 2025
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At first glance, letting AI (artificial intelligence) churn out your blog might look like a stroke of genius. Beneath the sheen of
GEO vs traditional SEO: where should you focus in 2025?
August 4, 2025
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Remember when SEO was just about keywords, backlinks and making sure your H1 tags didn’t look like a ransom note? Simpler times. Fast forward to
Study shows Google AI Overviews damaging website traffic
August 1, 2025
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You’ve probably seen them by now – those new AI (artificial intelligence)-generated answer boxes at the top of Google search.
Do you need to worry about mobile website speed scores?
July 28, 2025
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If you’ve tested the speed of your website using tools such as Google Lighthouse or Pagespeed Insights and received a low mobile performance score, it’s
Content pruning: the quickest SEO win you’re completely overlooking
July 14, 2025
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Most people think (SEO) search engine optimisation is like hoarding. If you just keep adding more blogs, more pages and more
Why most small businesses still get SEO wrong in 2025
July 10, 2025
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Despite the endless advice online, most small businesses are still struggling with SEO (search engine optimisation). In 2025, the gap between
Three vital soft skills for SEO success in the AI era
June 23, 2025
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In the SEO (search engine optimisation) industry, recent developments have shown that technical skills are not enough to guarantee success on their own.
