A recent report has been released by the Financial Times to help internet marketing experts to know which social platforms would be the most suited for their
In order to allay fears that Google has too much influence over European search results, the company is to start working closely with eight of the continent’s major online news
Worldwide spending on social media advertising by firms is set to reach $23.68bn (£15.8bn) in 2015, according to research in the US. The data from New York-based eMarketer goes on
Truth-embellishing LinkedIn users may be outed by a new tool designed to check facts and accuracy. Users of the networking site who pepper their profile with fabrications should be
Research carried out by marketing and tech agency DigitasLBi recently found that Facebook has a significant effect on our shopping decisions. According to the firm’s report, titled Connected Commerce, the
According to Rajiv Nathwani, BBC One and Two’s social media manager, companies should try to engage with a younger audience by adding value to
Google is going to make a change to YouTube’s API that will see the video-sharing site no longer functioning on around 100 million smartphones and tablets. Although the search engine
A recent alteration to Facebook’s news feed algorithm has been designed to make sure that users see more of their friends’ posts. However, the same software change
Nationwide’s new digital marketing campaign is hoping to separate the building society from its rivals by being hands on. The main thrust of the scheme will be to show the
