Content News
Four measures your titles must always meet
Without an engaging, attention-grabbing title, even the best written articles can be a waste of
September 24, 2020
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Content News
What is the AIDA principle?
A model appearing widely in the marketing and advertising spheres, the AIDA principle is used by companies both offline and online to effectively promote their
September 23, 2020
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Web Design Archives
How image compression can speed up or slow down your site
Uploading images to websites may sound simple, but don’t underestimate the opportunity to be had if technology is leveraged to optimise your website.
September 22, 2020
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Wordpress
Five essential plugins for any website
There are over 55,000 free plugins available from the WordPress Plugins directory, and countless premium tools too. For a person new to the content management system, it can be
September 21, 2020
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Analytics
Why are Google Analytics Ecommerce Reports different from sales figures in WooCommerce?
A question commonly asked by online sellers, and from our own clients here at Engage Web, is “why is there a discrepancy between figures in WooCommerce and Google Analytics reports?”
September 18, 2020
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Four reasons why Apple’s privacy update won’t kill Facebook Ads
Yesterday saw the release of Apple iOS 14 operating system, with a new feature that might provide piece of mind to privacy-minded users, but has caused some concern to Facebook
September 17, 2020
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Social Media
What should you do if you get a one-star review?
An article on the BBC website last week discussed the growing problem of unfair one-star reviews on Amazon, with some sellers claiming that their business has been
September 16, 2020
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YouTube
Google announces release of ‘YouTube Shorts’
Search giant Google has begun rolling out a new short-form video feature on its YouTube platform, called YouTube Shorts. The news was
September 15, 2020
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Google
Google announces emphasis on fact-checking
Two blog posts reveal that Google is using its natural language algorithm BERT to deliver results that are reliable as well as
September 14, 2020
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