Study shows Google firmly dominant over ChatGPT in search

October 1, 2025 No Comments

In the ever-evolving world of search, a new report reminds SEO (search engine optimisation) professionals that Google is still the undisputed king.

What is topical authority?

September 30, 2025 No Comments

The phrase “topical authority” is something you may have heard mentioned. It’s one of those popular search engine optimisation (SEO) buzz words – but while

Google AI Mode: is it about to become the default search?

September 15, 2025 No Comments

If you’ve followed SEO (search engine optimisation) news lately, you might have seen headlines claiming Google’s AI (artificial intelligence) Mode is about to become the

GEO tactics you can use right now to boost visibility

September 12, 2025 No Comments

Generative engine optimisation (GEO) might sound like another bit of jargon, but it’s already shaping how brands get noticed online. In short, it’s about making

How to create content that balances GEO and SEO

September 5, 2025 No Comments

If you’re a business owner, chances are you’ve put a lot of energy into making sure your website shows up on Google. But here’s the

GEO vs SEO: What should you focus on right now?

September 4, 2025 No Comments

Have you ever expected a parcel, only to find the carrier left you a note saying “delivered”? That’s kind of like what’s happening in

Why you should BCC your SEO company into your website enquiries

August 29, 2025 No Comments

Working with a search engine optimisation (SEO) company can help drive more traffic to your website by improving your rankings in search engines and putting