Finding suitable writers for content marketing
September 16, 2016
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You no doubt know that quality content is essential to any content marketing strategy, but how do you recruit suitable writers for the task? Some
Cheryl Mathews
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Can kindness help your content marketing?
June 24, 2016
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Content marketing may be a very effective form of marketing, but are you showing compassion in your content? Marketers sometimes struggle with the shift away
Outsourcing your content creation: Who, what and how?
May 16, 2016
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Embarking on a content marketing strategy can be a significant undertaking, especially when it comes to generating the content itself. Outsourcing can relieve much of
Five common pitfalls in content marketing
February 4, 2016
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With more and more companies investing in content marketing, it might be tempting to jump on the bandwagon without considering all of the aspects. If
What are the benefits of regular website content?
January 5, 2016
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When most people set up a business website, it is little more than a glorified business card. You obviously want your contact details on there,
Grammar is important on dating sites
October 13, 2015
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According to an article from The Wall Street Journal, the correct use of grammar is a sought-after quality on online dating sites, with it coming
Marketing company confirms current search trends
August 19, 2015
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Searchmetrics has released its Search Ranking Factors & Rank Correlations Report for 2015. This confirms the ongoing belief that
Common grammatical mistakes that writers make
July 29, 2015
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Good spelling and grammar in a newsfeed gives potential customers a good impression and increases your search rankings, but how easy is it to avoid
Woman challenges parking ticket over missing comma
July 15, 2015
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A U.S. woman has successfully appealed a parking ticket because of a missing comma in
