CoinFlip Marketing founder Jeremy Blubaugh, a specialist in personalised marketing, is in the business of finding vibrant, attention-grabbing ways of talking to clients, so it’s no surprise that he came to us seeking a website that got this message across.
The primary way we did this from a design perspective is through the video banner which users see when they first enter the site. This features an animation of Jeremy’s face on a collection of coins being flipped. Not only does this relate pretty clearly to the name of the company, it also draws attention to CoinFlip Marketing’s primary service – sending personalised items, messages and deliveries to prospective clients in the hope of getting business from them.
Written content for a website such as CoinFlip Marketing’s needed to be catchy and straight to the point to best capture the attention of the company’s target market. We worked collaboratively with Jeremy to find the best language that checked these boxes, while also maintaining his own unique tenor which he has picked up during his career in sales. Explaining the benefits of personalised marketing in this direct approach was the key focus of the copy, especially on the home page.
The new-look CoinFlip Marketing website is stylish, modern and presents the ideal image of Jeremy and his company that he wants to portray to his client base as aims to help them conquer their sales goals.