Loans for SMEs, a company providing loans to small to medium-sized businesses, came to Engage Web for both our logo and web design services.
As we had the advantage of designing the logo as well as the site itself, we were able to design the site around the logo. It was extremely important to Loans for SMEs that the site was simple and easy to understand for potential customers. To emphasise the swift, easy process of applying for a loan, the steps of the application process were broken down in a highly visual format on the home page.
Throughout the site, the content was written in layman’s terms, with no complicated jargon, in order to emphasise the ease of the service provided by Loans for SMEs.