Facebook unveils Signal for journalists

Posted on October 9, 2015


Social media giant Facebook has announced Signal, a tool that allows users to gather news using its relevant trends.

Signal also allows the curation of newsworthy content from Instagram, the photo and video sharing platform that Facebook acquired for $1billion (£660million) in 2012. This means that journalists, bloggers and internet marketers can gather information on entertainment, culture, news and sports from one place.

According to a post from Facebook by its Director of Media Partnerships, Andy Mitchell, users will be able to see what conversations are making waves from public content in unranked and chronological order, and search for related material in order to investigate a topic or a story.

Posts from public figures can also be broken down, and real-time conversations from politicians, sportsmen and women, actors, authors and musicians can be tracked.

Photographs that have location-tagged can also be cross-searched against specific hashtags or specified public accounts.

Given the sheer amount of data that Facebook and Instagram handle each day, the company has made an effort to ensure that Signal doesn’t overwhelm users. Any post, video, photo or metric selected can be clipped into a custom collection, and incorporated into a content management system that is compatible with graphics packages designed to create broadcast-quality images.

Similar to embedding YouTube videos, any writer can use embed code to place a post within an article, and curated content can even be fed into a company’s website, meaning that news content providers don’t miss out on any emerging stories.

Signal is available now at no cost from Facebook.

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