Engage Web October 2016 - Engage Web

Interactive design needs to make it simple for users

Posted on October 31, 2016

User centered web design puts the user at the heart of the design process. The way a user interacts with web elements should be easy and simple.

Many websites do not have interactive elements and do not engage the reader effectively. When web developers do use interactive elements, they are often too complicated. For example, many sites want visitors to sign up to a newsletter so that they can receive marketing emails. The minimum, and perhaps the maximum data, that should be required for this process is a first name and an email address. Long forms asking for address, phone numbers, or that ask lots of questions, are not usually received well by users and they will often (more…)

Posted by Darren Jamieson

BT to transform phone booths into Wi-Fi kiosks

Posted on October 28, 2016

Telecommunications company BT has recently announced that its intends to replace its famous and traditionally British red telephone boxes and convert them into Wi-Fi kiosks.

These kiosks will offer the (more…)

Posted by Alan Littler

Facebook and Google join forces to launch underwater internet cable network

Posted on October 27, 2016

Two of the world’s largest tech companies are set to combine in an effort to create an underwater network that will provide superfast internet speeds and connect the USA with Hong Kong.

Internet giants Facebook and (more…)

Posted by Alan Littler

Facebook to relax its censorship of posts deemed in the public interest

Posted on October 26, 2016

Facebook has decided to amend its censorship rules on posts so that something containing graphic or violent content can be permitted if it’s in the public interest. Are you thinking what I’m thinking?

What censorship rules?

From my experience, what Facebook allows and what it censors is a completely random decision. I have seen the most deplorable images allowed, even after being reported, and I have seen images of personal trainers being removed for showing (more…)

Posted by Darren Jamieson

Should footballers really be allowed on Twitter?

Posted on October 25, 2016

There was once a time when football managers were very keen on getting players to enjoy a round of golf when they weren’t playing or training. It was seen as a good way for them to wind down and bond together in a secluded location away from the public eye and the media, where there were minimal ways they could (more…)

Posted by John Murray

How 21st-Century idioms are doing companies’ marketing for them

Posted on October 21, 2016

We all remember a good advertising slogan, especially if it’s one that gets hammered into us at every opportunity. Anyone who lived through the ’80s or early ’90s will be aware of that Shake n’ Vac “puts the freshness back”, and with major companies like McDonalds and Coca-Cola, you can probably reel off a handful of phrases that have (more…)

Posted by John Murray

The number one goal of your website, and how to achieve it

Posted on October 20, 2016

If your website is not performing as well as it should, then it is probably time for a redesign or a completely new website. Before hiring a web designer, however, it helps to ask what your website is for. This may seem like an obvious question, but you’d be surprised how many business owners have a website just because they feel they should, and don’t really know what to do with it or what to expect from it.

What is its goal? What is the purpose of your website? Answering this will drive the web development.

For most businesses, the goal is simple. The bottom line is that you want to (more…)

Posted by Darren Jamieson

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