Engage Web November 2012 - Page 2 of 5 - Engage Web

Google Glass reality specs could help lose weight

Posted on November 25, 2012

Google glasses could be used to lose weight as research reveals that the augmented reality glasses can make portion sizes seem bigger. University of Tokyo researchers created software to be used with the augmented reality headsets, making food portion sizes appear much bigger to the person wearing it. If the process is reversed food portions appear smaller, encouraging an increased appetite.

The research indicated that (more…)

Posted by Matt Jones

South African Doogle challenged by Google

Posted on November 24, 2012

Doogle, a South African website has received news that Google is threatening a lawsuit against the company which provides a search site for jobs. Although the threat of the lawsuit may be potentially damaging for Doogle, the owner is amazed by (more…)

Posted by Cheryl Mathews

Attract Links Through Content

Posted on November 23, 2012

Ever since Google was the first search engine to start using links as a method of ranking websites, link building has been a vital part of Internet marketing. SEO companies and marketing departments have spent countless hours seeking out websites with which to build links to their own sites, and the more unscrupulous would go down the ‘paid links’ path – something which has always been against Google’s Terms of Service and, thanks to the recent Penguin updates, has even begun to have a detrimental impact on websites.

One problem is ‘link building’ takes a long time, and isn’t natural. Also, the quality of links you tend to get from seeking links is often lower than the quality of links great websites naturally acquire – so a far better method is to attract links, rather than build them. By attracting links you’ll end up with (more…)

Posted by Lianne Wilkinson

Bing launches guide for webmasters

Posted on November 23, 2012

Microsoft-fuelled search engine Bing has put out its own webmaster guidelines, it has been announced on its blog.

Offering online marketers and website owners advice and guidance on SEO best practices, the aim is to encourage (more…)

Posted by Matt Jones

SEO isn’t about links anymore; it’s about engagement

Posted on November 22, 2012

Ever since Google won the search wars with its algorithm based on links and link strength, SEO has been a constant quest for links – with SEO companies promising ‘quality’ links to improve your rankings within the search giant’s pages. Google has always maintained the act of ‘buying’ or ‘renting’ links was against its terms and conditions, even though it still rewarded websites with the best link profiles. Its actions seemed at odds with its beliefs, and this is why so many Internet marketing companies ploughed on regardless with their paid links, secure in the knowledge they would get the results their clients demanded.

This has all changed now thanks to Google finally practising what it preaches, and taking swift action against websites with unnatural link profiles. Even some SEO companies themselves have found their (more…)

Posted by Lianne Wilkinson

State monitoring of Google in significant increase

Posted on November 22, 2012

It has been revealed that data requests to Google are on the increase. Close to 21,000 requests for access to data held by the search engine were made by (more…)

Posted by Carl Hopkinson

Google to invest more into YouTube video content

Posted on November 21, 2012

Although Google invested more than $100 million into YouTube only a year ago, the company is set to invest even more. The most successful content on YouTube is to receive funding from (more…)

Posted by Carl Hopkinson

Voice search and Primetime improve Google TV

Posted on November 20, 2012

Recent updates to Google TV have made it even easier to operate than previously, with PrimeTime, voice search and improved integration with YouTube, according to a Google blog post. The update will initially be made to (more…)

Posted by Cheryl Mathews
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