Engage Web March 2009 - Page 2 of 2 - Engage Web

Following up successful content

Posted on March 3, 2009

To be successful in the search engines, we have given plenty of advice on how to write good quality content that will attract both traffic and links and help you to rank in the SERPs, however, depending how competitive your subject matter may be, you might find that the post you really want to rank isn’t quite ranking yet.

A good way to either cement the high rankings of your successful content or (more…)

Posted by Cheryl Mathews

Teenage girl fired from job after remark on Facebook

Posted on March 1, 2009

Facebook can be a powerful tool for promoting your brand online, but it can also be a devastating tool if you don’t use it correctly, and end up putting things online that you don’t want others to see.

Sixteen-year-old Kimberley Swann was fired from her job this week after she remarked on Facebook that her job was boring. The remark was seen by her bosses, at the firm ‘Ivell Marketing & Logistics’, and they promptly sacked for what they dubbed a lack of respect.

Steve Ivell commented:

Her display of disrespect and dissatisfaction undermined the relationship and made it untenable.

Kimberley Swann was amazed to lose her job over the remark, stating:

You shouldn’t really be hassled outside work. It was only a throw-away comment.

I came home from work one day, sat on the computer and said something about my job being boring.

Her work colleagues saw her Facebook profile, and told her boss about the remarks, prompting her to be fired.

Steve Ivell added:

Ivell Marketing is a small, close-knit family company and it is very important that all the staff work together in harmony.

Had Miss Swann put up a poster on the staff notice board making the same comments and invited other staff to read it there would have been the same result.

If you use social media websites such as Facebook and MySpace, you need to be careful what you add, as anything can be found in the public domain. They’re great for promoting your business, but can also have negative effects if they’re not handled correctly.

Posted by Cheryl Mathews

Scam artists went phishing for Google users

Posted on March 1, 2009

Users of Google’s Gmail service were hit by a phishing scam this week, through the Google Talk messaging service. Users of the service received a message, which appeared to have come from one of their contacts, but instead contained a link to a spam website called ViddyHo.com.

Google has acted fast and has blacklisted the ViddyHo.com website.

The scam attempt wasn’t the first issue Google experienced that week with regards to Gmail, as the whole service crashed at 9:30am on Tuesday morning, with UK users being unable to access their email.

Acacio Cruz wrote about the incident on Google’s blog:

We know that for many of you, this disrupted your working day. We’re really sorry about this, and we did do everything to restore access as soon as we could. Our priority was to get you back up and running. Our engineers are still investigating the root cause of the problem.

Posted by Cheryl Mathews
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