You can barely look at the front page of a newspaper, a magazine or a news website without reading the latest celebrity headlines and seeing the latest celebrity gossip. Whether they’re celebrities for a reason, or just because of a reality TV show, the world is hungry to know what they’re after and the same goes for the Internet.
Celebrities dominate search trends the same way they dominate column inches in newspapers and magazines, and this is something you can take advantage of. It doesn’t matter what your website is about or what industry you’re in, you’ll always be able to find a celebrity angle to write content for your website.
This works even better once your site is listed as a Google News publisher, because fans of the celebrities set up alerts on their favourite star and any news post you write will automatically get you a flood of traffic.
Traffic isn’t the only thing you’ll get either, as celebrity websites use Google News feeds for their content, so the latest news about David Beckham or Andy Murray will result in a lot of links for your website.
Above all else though, make sure your posts are relevant to your site!