A web software firm has publicly taunted the UK’s Information Commissioner’s Office (ICO), over what it calls its failure to enforce new tracking cookie laws.
On its site, nocookielaw.com, Silktide, which is based in Derby, has posted a cartoon representation of an ‘evil cookie’, with text saying:
“Dear ICO, sue us. Send in a team of balaclava-clad ninjas in black hawk helicopters to tickle us to death with feather dusters.”
It is not the best SEO in the world, but that is not the point.
It has been posted in reaction to the “ineffective” enforcement of new cookie tracing laws which were brought in May. The law should mean that all British-based websites have to ensure its visitors consent to cookies being placed on their computer.
The firm has been responsible for producing a range of tools to help web developers stay within the law, and has admitted that the law is “a noble one.”
However, claiming is was “drafted by a team of technically illiterate octogenarians” the firm has now said it is “a tragic waste of time”.
The firm’s owner, Oliver Emberton has criticised the ICO for penalising those complying with the law, and not penalising those flouting it.
Emberton also criticised the ICO complaint procedure:
“No normal human being would ever be able to fill this form in.”
Anyone visiting the Silktide cookie site is invited to complain about it to the ICO.
Perhaps surprisingly, the ICO has seemingly welcomed the site, saying:
“We welcome any opportunity to help us draw attention to this matter, as a key part of our work in ensuring compliance with the cookie law has been making businesses aware of the regulations.”
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