Engage Web logo - horizontal-resized


The world reacts to the Facebook news feed changes

The world reacts to the Facebook news feed changes

It has now been a short while since Facebook announced the changes it was making to its news feed, and as is to be expected, the world has reacted.

The revamp has seen the design follow the look and feel the Android and iOS apps deliver to the social network. Getting most coverage though has been the updates to the sizing and optimisation of adverts.

Marketers and those responsible for creating search engine optimisation strategies are still finding out ways to make that fully work for them. Broadly speaking, they are happy; however, many are worried that it has angered users.

Techcrunch summed things up nicely, saying:

“It will be interesting to see how advertisements evolve with this new design, and if we’ll see more of them.”

Search Engine Watch agreed that the increased “screen real estate” could be beneficial to advertisers, but Cnet focused on other changes:

“The biggest change … is the “following” tab (which) will go a long way toward building trust in Facebook as a home for breaking news.”

This was also something that Facebook was keen people focused on, with the lead engineer on the project, Chris Struharm saying a more engaging feed was important.

In essence, being an engaging place to be is just what a modern news feed needs to be. It is this that will ensure users continue to trust it and return to it time and again.

The ability to tailor the feed is another sensible step forward, as people demand greater control from their online experience.

Get in touch

Please enable JavaScript in your browser to complete this form.

What is 7+4?


This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.


Book a consultation with Engage Web

Sorry to interrupt, but would you like to download our FREE Social Media Calendars?

Social Media Calendar Product Mock Up for web

 You can use them to plan your social media and content in advance, saving you time and getting better results. When you use our social media calendars, you'll always know what's trending and what to post about for your business.