A Singapore data centre will become Southeast Asia’s first, according to Google executives. An investment of $120 million will be made in an effort to increase operations in Asia. The data centre is expected to be completed by early 2013, and will become the third in Asia, as two more data centres are to be built in Taiwan and Hong Kong.
Huge investments have been promised by Google, with $300 million invested in its data centre in Hong Kong and $100 million in Taiwan. Google’s services are currently accessed by users in Asia through United States data centres, including Gmail. It is hoped that the new data centres will improve reliability and usability of the services.
According to Julian Persaud, head of Google Southeast Asia, a greater number of new users are joining online each day in Asia than anywhere else in the world. He said:
“We’re building to provide our users here with the fastest and most reliable possible access to our services so they can do just that.”
Google faces a number of challenges as they aim to make the new data centre environmentally friendly and energy-efficient, despite the humidity. Matt Dunne, head of community affairs said that services would be centred on disaster relief, which involves street view and satellite images.
Google has an increasing presence all over the world, making it an important part of any SEO campaign. As Google expands into different areas of the world, SEO jobs become more complex.
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