fbpx
Engage Web logo - horizontal-resized

ENGAGEWEB

Google logo

Google to launch customisable smartphone

Google logo

Google to launch customisable smartphone

Google has yet another ambitious development in the pipeline. Called Project Ara, it will allow users to build their own smartphones by connecting components themselves.

There are still many questions that have been left unanswered by the Californian enterprise, but it is believed that users would be able to add or remove modules to the handset without having to reboot it, meaning that the final handset is a completely custom-made smartphone.

The search company is rumoured to have a fully working prototype of the device, which will be demonstrated at this year’s inaugural Ara developer’s conference. This will be held in December this year, with the product’s public launch being scheduled for as early as March 2015.

Components such as the camera, storage and sensors, amongst others, will be swappable on the device; however, some would still remain permanent and unadjustable, such as the display and the processors responsible for keeping the phone running.

Google, perhaps better known for the tool that keeps search engine optimisation companies on the ball, has also revealed that it will be launching a new online store catering for Project Ara, offering users the chance to purchase additional modules and components for the device. It will be set up in a similar way to its Google Play store.

Project Ara is one of many ambitious ventures that the search firm is working on, including the self-driving car and its strategy to offer internet connections via drones, in a similar way to social network Facebook.

Alan Littler

Get in touch

Please enable JavaScript in your browser to complete this form.
Acceptance

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

>

Book a consultation with Engage Web

Sorry to interrupt, but would you like to download our FREE Social Media Calendars?

Social Media Calendar Product Mock Up for web

 You can use them to plan your social media and content in advance, saving you time and getting better results. When you use our social media calendars, you'll always know what's trending and what to post about for your business.

FREE DOWNLOAD