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Former C4 head lambasts Google

A former chief of TV station Channel 4 has launched a blistering broadside on search giant Google.

Writing in The Mail On Sunday, Luke Johnson, who was chairman for Channel 4 from 2004 to 2010, called Google “monstrous” and stated that it, and the government, had a “coy relationship”.

Johnson, 48, said that traditional commercial media was seeing its revenue model eroded, and accused the search engine of profiting from the endeavours of such organisations. He also accused Google of exploiting such tax havens as Bermuda to “legally avoid taxation” in a show of “overwhelming arrogance”.

According to Google, the rate of tax that it has paid outside of the United States averages at 2.4 per cent.

Johnson even went so far as to call for Google to be broken up.

Google’s dominance as a search engine in the UK has meant that the UK is now the Google’s second largest market. Many SEO careers and SEO sales jobs centre on improving clients’ search results in Google, even though other search engines such as Microsoft’s Bing are increasing in their userbase.

Johnson also launched a stinging attack on Google’s CEO, Erci Schmidt. He said:

“Eric Schmidt, its chairman and CEO, appears to feel he is on a mission from God in trying to obtain almost unlimited amounts of private information from ordinary citizens.”

A spokesperson for Google stated:

“Google complies completely with the tax laws of all the countries in which we have operations. As a result, we make a very substantial contribution to local and national taxation and provide employment for around 1,000 people in the UK.”

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