Beware – even the greatest of reputations are way behind

Posted on July 31, 2008


I spoke recently with a potential client for our industry news content products.

I was surprised to see that their suppliers were still working with platforms and solutions that are so yesterday.  Don’t get me wrong, they are bread and butter solutions – they are needed – but in no way should they be the main focus.

One particular focus was on article production for sites such as  Yes, its a good way to get content out there with some links, but its nowhere near as important as it used to be. and sites like it do not carry the clout that they once did.

So, please, buyers beware – just because a company you used did something quite good 2 years ago DOES NOT mean that it is still the solution for you now!

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