Everyone in the world of search engine optimisation is well aware that all search engines have top tech in place to combat spamming and malpractice. However, an area which is far less known about is the manual efforts that go on in the background too.

Now though, there is a peek into actual real-life human beings working away to fight spurius campaigns, as Google has released some data covering the last eight years.

Whilst the data, taking it’s place in an infographic in the new “How Search Works” section, goes back to (more…)

Just about two weeks after its rankings were penalised by Google and just in time for Mothering Sunday, UK delivery flower service Interflora seems to have recovered its search engine optimisation strategy.

A search at the time of writing shows that the first organic listing is pointing to Interflora’s home page, whilst other listings are offered.

The next links are all related to the company’s activities too, though indicated by (more…)

Figures released from the 2011 Census have revealed that more than eight million people living in England speak a foreign tongue as their first language.

The results show that Polish is the second most common language in the country, with 546,000 speakers.

This is just about 1% of the population but, together with other widely spoken languages, just under 8% are (more…)

Like most UK cities, Liverpool has a lot of birds. Frequently, people get a little reminder of this – perhaps on their shoulder, maybe their trousers or, most likely, their hair and face.

It is of course bird droppings.

Despite the old wives story that such a dumping on provides good luck, many would contest this. However, artist Kerry Morrison and composer Jon Hering have thought that bird poo luck could well be on their side, by creating (more…)

Google could be facing a new rival search engine on tablet computers. Although the Blekko search engine doesn’t pose a threat to Google on desktop and laptop computers, it has created Izik, which is a new product formulated specifically for use with tablet computers. The new search engine has been designed to be compatible with (more…)

With 2013 well and truly up and running, online marketers will be desperately trying to configure their client search engine optimisation strategies for the year ahead. It is good therefore that SES London 2013 is only a matter of weeks away.

Bloggers, experts and commentators have already dispensed their knowledge with (more…)

For quite some time now, there has been more than one term for optimising how effectively a website performs. Most know it as SEO, and this is still considered much the generic catch-all.

However, for some, this has become tarnished.

The problem is largely due to (more…)

With releases coming from all over to change search engine algorithms, 2012 has proven to be yet another busy year for SEO. The growing importance of SEO has also been recognised by many companies, large and small, across the UK and the world.

Specialised departments

The future looks set to (more…)