A billion hours of YouTube – can you get your head round it?

Posted on March 1, 2017

The human brain is a marvellous tool, but it has its limitations. It can forget to put the bin out, be distracted by an insect buzzing around the room, or “keep thinking it’s Tuesday”. Perhaps its main weakness, however, is with big numbers.

There are stories of tribal and aboriginal languages with a counting system of little more than (more…)

Posted by John Murray

Elephants to empires – the birth of YouTube stardom

Posted on December 21, 2016

Can you remember what you were doing on Saturday, April 23rd, 2005?

A look at football results archive site Soccerbase tells me I was likely following Chester City’s slump to a 2-0 defeat at Leyton Orient as we consolidated our position in 20th place in that pretty disappointing season. I then probably went to the (more…)

Posted by John Murray

No Turkish delight as nation bans social media

Posted on November 7, 2016

Access to various social media platforms has been blocked in Turkey recently following the arrest of a number of politicians.

It was reported in the (more…)

Posted by Alan Littler

Flags flying high, but what sort of videos is YouTube removing?

Posted on September 22, 2016

Can you guess what has been done by more than 90 million people from 196 different countries in the last decade, and is an activity growing by 25% each year? You don’t have to get off your backside to do it, yet it affects the media transmitted and received by over a billion people worldwide.

According to (more…)

Posted by John Murray

Hashtag United – when football combines with social media

Posted on September 7, 2016

Social media has become a massive part of daily life and it is used in practically every scenario, be it for personal/social purposes, in work or even in sport.

In football, many teams, no matter whether they (more…)

Posted by Alan Littler

Band creates online stir by going offline

Posted on May 5, 2016

We always emphasise the importance of content in online marketing, but legendary rock band Radiohead took the opposite approach in the build-up to Tuesday’s release of new single ‘Burn The Witch’ by removing all their content from the internet.

Seemingly putting the title of their 2000 track ‘How to Disappear Completely’ into practice, the Oxfordshire band confused and intrigued their fans on Sunday by (more…)

Posted by John Murray

Exploring the YouTube videos nobody watches

Posted on April 25, 2016

Similar to many aspects of the internet, it’s hard to get your head around the sheer size of YouTube. Some of the statistics are just mindblowing; for example, 300 hours of videos being uploaded to the site every minute. That means that since midnight on Saturday, more footage has been uploaded than we could watch in a lifetime, even if we did nothing but sat in front of YouTube from the minute we were born until the day we died.

The most popular videos have been viewed over a billion times, with Korean artist Psy’s 2012 hit ‘Gangnam Style’ still way ahead of anything else, with over 2.5 billion views. In fact, 28 of the 30 most popular YouTube clips are popular music videos. Perhaps if The Buggles had been around today, ‘Video Killed the Video Star’ would have had very different lyrics – I’m not sure we can “put all the blame on VCR” anymore!

In this ocean of instantly clickable video, it’s perhaps inevitable that while some clips are watched again and again by millions of people all over the world, others are barely watched at all. In fact, there are videos out there that nobody has ever seen other than (more…)

Posted by John Murray

New tech allows users to search YouTube using emoji

Posted on October 29, 2015

A team at the University of Amsterdam has created an interface that allows users to search (more…)

Posted by Mark Glenning
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