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Google purchases drone experts Titan Aerospace

Posted on April 16, 2014

Internet giant Google has finalised a deal to purchase US-based Titan Aerospace, a company with specialist knowledge in making solar-powered (more…)

Posted by Alan Littler

Google intends to keep Android devices safe from harmful apps

Posted on April 14, 2014

Search giant Google is now taking security to the next level after revealing plans to constantly check apps on Android smartphones and tablets, even after installation, to ensure that they (more…)

Posted by Alan Littler

Gmail ups security with encrypted emails

Posted on March 25, 2014

Google has announced that its online mailing system, Gmail, will become more secure than ever before following the introduction of new (more…)

Posted by Alan Littler

Social media accounts to be unlocked with a song

Posted on February 20, 2014

Having recently bought SlickLogin, Google may soon change the way people log in to their accounts forever with the introduction of sound wave technology.

SlickLogin, an Israeli start-up company, uses a (more…)

Posted by Richard Bell

Google aims for 10Gbps internet connections

Posted on February 18, 2014

Internet search giant Google is working to introduce faster data transfer speeds within the next three years, which is likely to benefit website marketing campaigns.

At 10 gigabits per second, the new connections will (more…)

Posted by Richard Bell

Google is the world’s number one dealmaker, says Bloomburg data

Posted on February 14, 2014

Google has overtaken Intel to become the world’s number one when it comes to making deals, according to research.

Data compiled by Bloomburg shows that Google has made more deals in the last three years than any other firm.

The Californian search giant has been involved in 127 deals, including investments and acquisitions, since January 2011 – twice the number made in the three years previous.

Bloomburg data shows that Intel was the world’s biggest dealmaker from 2008 to 2011, with 104 deals made during that time.

Google’s sharp increase in its acquisitions followed the appointment of co-founder Larry Page as a chief executive back in 2011. His leadership has seen the firm pour its large cash resources into business services, mobile apps and connected devices.

According to The Telegraph, the company’s mergers and acquisitions group has grown by 50% since 2012. Some of the most notable deals include the acquisition of Nest Labs, a specialist in digital thermostats, mapping software developer Waze and robotics company Boston Dynamics.

While some may see Google’s broadening horizons as a deviation from the search sphere that saw it rise to global success in the first place, we might consider the question of integration – and whether or not Google’s decision to shift its focus to other areas could enhance its product and service offering in the long run. How this will affect brands and their search engine optimization strategies is yet to be seen.

At the time of writing, Google’s most recent deal – and perhaps one of its most significant – was the acquisition of DeepMind, a London-based company that develops artificial intelligence systems, for around $650m (£390m).

Posted by Richard Bell

Virgin Atlantic to equip concierge staff with Google’s smart specs

Posted on February 12, 2014

British airline firm Virgin Atlantic has revealed that it plans to introduce a scheme in which Upper Class employees will be equipped with Google Glass.

The airline’s Upper Class Wing concierge staff will use (more…)

Posted by Richard Bell

March release expected for Google Chromecast

Posted on February 11, 2014

Google’s new dongle, Chromecast, may see a UK launch next month – with electronics specialist Currys proposing a potential release as early as March 1.

Arriving in the U.S. last year, Chromecast represents the (more…)

Posted by Richard Bell
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