Engage Web November 2017 - Engage Web

Instagram preparing to give users a feature they crave

Posted on November 30, 2017

Popular photo-sharing platform Instagram is currently in the process of testing out several new features it could potentially add to the app, and this includes one of the most asked for features from users.

Instagrammers have been (more…)

Posted by Alan Littler

Four terrible Twitter blunders from MPs in the last week

Posted on November 29, 2017

We don’t know whether the upcoming pantomime season has gone to the heads of certain folks in Westminster, but the last few days have seen a spate of politicians make absolute wazzocks of themselves on social media.

In the U.S., Donald Trump’s tweets continue to frighten us, but MPs over here just tend to be a bit (more…)

Posted by John Murray

Twitter tests out new features

Posted on November 28, 2017

Microblogging site Twitter is continuing to change aspects of the platform by trialling a couple of new features.

The first feature being tested by (more…)

Posted by Alan Littler

Facebook looks at adopting another Snapchat feature

Posted on November 27, 2017

It would seem that social networking giant Facebook has not yet finished its war with photo-messaging platform Snapchat, as it begins to test another feature taken from the (more…)

Posted by Alan Littler

Have you been fooled by Russian Facebook propaganda?

Posted on November 24, 2017

Following Facebook’s recent admission that 126 million people have been subject to social media propaganda from the Kremlin, the site has revealed that it will be creating a page that will show users the phoney accounts they may have liked or followed.

Particularly in the U.S., many lawmakers have suggested that Russian-linked content appeared on Facebook and other social media sites in the run-up to (more…)

Posted by John Murray

BNI Education Slot: Know, Like & Trust

Posted on November 23, 2017

At this morning’s BNI meeting, in Chester, I presented a BNI ed slot on the subject of Know, Like and Trust. In order to receive referrals from other members, they need to know you, like you and trust you. How can you help them to do that within BNI?

Posted by Darren Jamieson

Study finds materialistic people have more friends on Facebook

Posted on November 23, 2017

According to a new study, people who value materialistic items are believed to have more friends on social networking site Facebook, and are more likely to devote more time to the platform in than those less motivated by their possessions.

The researchers behind the study suggest that materialistic people tend to view their Facebook connections as “digital objects” and are more likely to want to have more of them, leading them to use Facebook more frequently and more intensely than others.

Research agency Heliyon was behind the study, and also found that materialistic people have a desire or a need to make comparisons between themselves and those to whom they are connected on social media sites.

The lead author of the study was Phillip Ozimek and he suggested that the reason why materialists have an urge to collect friends on Facebook and other social networks is because they have a habit of objectifying them, and view them as possessions. By acquiring more friends, they increase the number of digital possessions they have, which is what ultimately drives a materialistic person.

Furthermore, Ozimek states that Facebook is the best platform for users to make these social comparisons as there are billions of different profiles on the site, each containing information about each user. What’s more, it’s also free to use, and one of the character traits of materialists is that they love tools and possessions that cost little or no money.

Ozimek’s research team conducted their study from the Ruhr-University in Bochum, Germany where they collected data from a total of 242 users of Facebook via a questionnaire. Each participant was asked to indicate whether they agreed with a number of different statements relating to their activity on the platform, as well as details about their views on the value of material possessions.

An example statement was:

“Having many Facebook friends contributes to more success in my personal and professional life.”

Another statement read:

“My life would be better if I owned certain things I don’t have.”

The study found that there was a strong link between intense levels of Facebook activity and materialism. To back up these hypotheses, the research team repeated the same process on a secondary sample of Facebook users, with a further 289 users taking part in the study. This led the team to come to the same conclusion.

Ozimek and his team compared the results to a theory that suggests that social media users use these platforms to monitor their progress in terms of achieving their goals.

Posted by Alan Littler

Five bygone relics of web design we don’t miss

Posted on November 22, 2017

I’ve been designing websites for nearly 20 years now, and I’ve seen the industry change quite significantly over that time. I thought it might be interesting to look at some of the techniques website designers would use (more…)

Posted by Darren Jamieson
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