Google has revealed a host of updates to its social media offering, Google+. The changes were announced at the company’s recent Google I/O conference.
The developments include an overhaul of the site’s layout, with users now offered a fresh multi-column design for the site’s news feed, Google+ Stream. With this, users will be able to see (more…)
A recent study from Google has revealed a growing trend in the use of mobile devices as in-store shopping companions.
In the report, ‘Mobile In-Store Research: How in-store shoppers are using mobile devices’, Google looks into the way consumers make use of their devices whilst browsing stores. According to the research, 84 per cent of shoppers with smartphones (more…)
Nintendo has confirmed that it is making money from content uploaded to YouTube by the people playing its games.
The video game giant is using a ‘content ID match’ tool to locate footage of its games uploaded to the video sharing site. It then inserts adverts before the video starts, meaning that (more…)
In a bid to more closely integrate search with social media, Microsoft’s search engine Bing has introduced a new feature to stop its users having to move between different windows when multitasking online.
The addition, which appears on the site’s existing social sidebar, allows users to (more…)
Not so long ago the web was a wild, barren and alien landscape. We knew its potential and we knew we were excited by it, but we weren’t sure exactly how to make it look good. There were hindrances of course; slow dial-up modem speeds, and a limited choice of web-safe colours and fonts, were the thorn in the side of the web designer until relatively recently.
We now enjoy almost unlimited colour use, responsive layouts and web fonts. This enlarged tool kit gives us much greater control over the (more…)
One of the newest SEO tools we have unveiled is the Website location checker. This wonderful little function will not only tell you where in the world your website is hosted, but also who may be your ‘neighbours’ on that server. A lot of hosting companies use (more…)
Marketers continue to pay close attention to search algorithm updates from Google because the company plays such a huge role in search engine optimisation. According to the latest figures from comScore, the site drew in more than 60% of search engine traffic in March. Despite this, a survey conducted by Reuters found that (more…)
Research into how cars and automotive brands are promoted online has suggested that Twitter users who regularly see the tweets made by car brands are 74% more likely to visit their websites.
Twitter, together with digital marketing analysts at Compete, studied three separate groups of UK internet users to find out what difference was made to official vehicle website traffic as a direct result of (more…)